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THAIFEX – HOREC Asia returns with second edition in March 2025

THAIFEX – HOREC Asia is set to return for its second edition from March 5–7, 2025, at IMPACT, Muang Thong Thani in Bangkok. Organized by the Department of International Trade Promotion (DITP), the Thai Chamber of Commerce (TCC) and Koelnmesse, this trade show will spotlight innovations and solutions driving sustainable growth in the hotel, restaurant and catering (HoReCa) industry across Southeast Asia.

This event is expected to attract over 20,000 global trade visitors and feature 400+ brands from 23 countries. Up to 500 top buyers from Asia will participate in dealmaking opportunities, and visitors can look forward to industry-focused panel discussions at the THAIFEX – HOREC Academy and interactive networking sessions. The 2024 edition facilitated over $100 million in trade value, setting a strong precedent for this year’s event.

Under the theme “Shaping the Future of HoReCa,” THAIFEX – HOREC Asia aims to address pressing challenges, including:

  • Sustainability: Solutions focused on eco-friendly practices, sustainable sourcing and zero-waste initiatives.
  • Digital Innovation: Showcasing advancements in AI, IoT and automation to enhance operational efficiency and customer experiences.

Additional highlights include the THAIFEX – HOREC Xperiential Zone with live workshops and culinary demonstrations, the ASEAN Barista Team Championship, the Thailand Ultimate Housekeeping Challenge and the THAIFEX – HOREC Innovation Awards.

Thailand’s HoReCa market, projected to grow from $1.4 billion in 2024 to $1.9 billion by 2029, positions the country as a key player in the region’s hospitality boom.

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