Fairfield Inn & Suites by Marriott has launched the new integrated “Let’s Get it Done” advertising campaign that aims to demonstrate the ways business travelers can depend on its hotels to stay productive on the road and simplify their lives.
After more than six years of advertising solely in print and online, Fairfield is returning to television with 15- and 30-second spots and a Spanish language version with the message “When there’s a lot riding on your shoulders, there’s a lot riding on ours.”
The campaign — which includes TV spots on cable networks like The Weather Channel, online ads via sites like USAToday.com and placement on the Delta in-flight network and the CNN Airport Network — also highlights the brand’s various services and amenities attractive to business travelers, such as free Wi-Fi, complimentary breakfast and rooms with real workspaces.
There are more than 670 Fairfield properties throughout the United States, Canada and Mexico.