Marriott’s content studio grows collaboration

Marriott International, Inc.’s content studio has announced another round of content development, production and distribution deals. The latest collaborations include:

  • The casting and start of production of the film “Two Bellmen” at the JW Marriott Los Angeles at L.A. Live produced in collaboration with Substance Over Hype and directed by Daniel Cabrera.
  • The launch of the hotel industry’s first branded Snapchat programming with leading content creators in collaboration with Naritiv and on behalf of the company’s flagship Marriott Hotels brand.
  • The launch of Gone, a new travel lifestyle vertical in collaboration with, with an initial focus on Haiti and the soon-to-open Marriott Port-au-Prince.
  • Two development deals with YouTube stars and adventure travelers Louis Cole and the Vagabrothers.

“We’re moving rapidly to continue to engage development and production partners get into physical production and to deliver content to travel consumers,” said David Beebe, vice president of creative and content marketing at Marriott. “These programs significantly expand both the breadth and depth of our content initiatives by reaching into new content areas where few brands—and even fewer other hospitality brands—have ventured before.”