MIAMI BEACH, FLORIDA Marriott International plans to launch its Edition brand in South Beach, converting the shuttered Seville Beach Hotel. It is the second project announced for the United States under the Edition flag, which is Marriott’s much-ballyhooed collaboration with Ian Schrager.
Marriott confirmed the South Beach project to Miami Herald on Thursday. South Beach Edition is slated to open by 2013, following significant renovations to the 55-year-old Seville. Five years ago, the beachfront property was announced as a Ritz-Carlton Residences project, but those plans never took off.
Marriott Buys Property
Marriott took control of the property recently in a US$57.5 million acquisition, the Herald reports. The hotel, previously owned by a partnership between Lionstone Group and Fortune International Management, had been foreclosed upon. Marriott plans to offload the property once the market improves.
The first U.S. Edition is scheduled to open this fall in Waikiki. Other Editions are planned in Mexico City, Bangkok, Istanbul and Barcelona.