Kerzner International has appointed Celine Assimon as chief commercial officer. Assimon will work closely with all teams in the resorts and head office across the globe, aiming to elevate Kerzner’s portfolio, which includes the Atlantis, One&Only, SIRO and Rare Finds brands.
Assimon brings over two decades of leadership at global luxury brands, including CEO of De Beers Jewellers, CEO of De Beers Forevermark, CEO of De Grisogono and senior roles at Louis Vuitton and Piaget, to her new role.
At De Beers, Assimon spearheaded the repositioning of renowned brands, led global retail expansion and worked on innovative sustainability initiatives.
“Joining Kerzner International is an extraordinary opportunity to shape the future of luxury hospitality. I have long admired Kerzner’s dedication to innovation, authenticity, and the art of creating unforgettable moments for guests. I am excited to work alongside a talented team to build on this legacy, bringing fresh perspective, championing creativity, and ensuring our brands continue to inspire and delight guests around the world,” Assimon said.
“We are thrilled to welcome Celine Assimon to Kerzner International as Chief Commercial Officer. Celine’s exceptional track record in luxury, creative vision, and commitment to excellence make her the ideal leader to drive our commercial strategy forward. Her experience across iconic brands and her passion for innovation will be invaluable as we continue to elevate our guest experience, expand our global presence, and shape the next generation of extraordinary experiences. The future of luxury hospitality belongs to those who continuously innovate, inspire, and foster meaningful connections. We look forward to the new ideas and collaborative energy Celine will bring to our team and for the next chapter of Kerzner’s growth,” said CEO Philippe Zuber.