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IHG debuts Ruby brand in France

Ruby, an urban lifestyle hotel brand and part of IHG Hotels & Resorts, has opened Ruby Lilou in Marseille, marking the brand’s debut in France. The opening includes Ruby Yani, which introduces Ruby Workspaces to the French market.

Ruby Lilou is located between the Vieux Port and La Joliette, near Le Panier, and a three-minute walk from the Joliette metro station. Marseille Saint-Charles railway station can be reached in five minutes by metro, while Marseille Provence Airport is around 45 minutes away by public transport.

The hotel features 237 rooms across the Nest, Cosy, Lovely and Wow categories. Rooms include oversized beds, walk-in rainfall showers, blackout curtains and in-room Marshall amplifiers and Bluetooth speakers. The hotel has a 24/7 bar and café serving barista coffee, local wines, cocktails and light bites and a 300-square-foot rooftop terrace.

Lobby bar at Ruby Lilou.

Ruby Yani offers more than 126 flexible workstations, private offices, meeting rooms, phone booths and communal areas. Members have access to the hotel’s rooftop terrace. Membership options start from 60 euros per month, with day passes starting from 30 euros

“Opening Ruby Lilou marks an important milestone for us as we debut the Ruby brand in France. Marseille is a city with a strong sense of identity, creativity, and authenticity, making it a natural fit for Ruby,” said Michael Struck, founder and CEO of Ruby Group. “Together with Ruby Yani Workspaces, we have created a destination that reflects the character of the city while offering guests, workspace members and locals a place to stay, work and connect. We are excited to become part of Marseille’s vibrant community and look forward to welcoming many guests.”

“Marseille is a city that thrives on contrast, where heritage meets creativity, and laid-back Mediterranean living sits alongside a bold independent spirit,” said Lauren Krostue, vice president, global brand management of Ruby. “With Ruby Lilou, we wanted to capture that unique energy, creating a place that feels deeply rooted in its surroundings while offering the thoughtful design, comfort and character guests expect from Ruby.”

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