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Four Seasons Jacksonville appoints GM ahead of 2027 debut

Four Seasons Hotel and Residences Jacksonville has appointed Melissa Sims as opening general manager in preparation for its 2027 debut.

Sims brings two decades of experience with Four Seasons to her new role. Most recently, she served as general manager of Four Seasons Resort Rancho Encantado Santa Fe. Before that, she served as hotel manager of Beverly Wilshire, a Four Seasons Hotel.

“The energy of an opening is unmatched, but what excites me most is the opportunity to become part of this community,” says Sims. “Jacksonville has a genuine warmth and sense of possibility that you feel immediately. We are grateful for the opportunity to build something meaningful alongside the people who call this city home and create a destination that reflects both the spirit of Jacksonville and the care and service of Four Seasons.”

“We are incredibly proud to bring Four Seasons to Jacksonville, a city defined by its energy, ambition and unmistakable momentum,” says Antoine Chahwan, area president, hotel operations, Americas, Four Seasons. “Melissa is an exceptional leader whose breadth of experience, deep understanding of our culture and genuine care for people will set the tone for this extraordinary new property. In partnership with Shanna Collective and the Khan family, she is building something truly exceptional: a destination that will be true to our brand, deeply connected to the community and reflective of the city’s bright future.”

Located along the St. Johns River and developed by Shanna Collective, Four Seasons Hotel and Residences Jacksonville will offer direct marina access and proximity to some of Jacksonville’s most popular cultural, entertainment and sporting destinations.

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