Carrier Finnair joins Rezidor Hotel Group’s loyalty program lineup

BRUSSELS The Rezidor Hotel Group has joined Finnair Plus, the loyalty program of Finland’s national carrier, Finnair. Members of Finnair Plus can now earn 1,000 points per stay at any Radisson Blu or Park Inn by Radisson hotel across Europe, the Middle East and Africa.

“Finnair is a key strategic partner for Rezidor in our Nordic home market and in the Baltics, where we recently increased our portfolio to 13 hotels in operation with a total of more than 3,000 rooms,” says John Kennedy, Rezidor’s vice president of marketing and customer relationship management. In Finland, Rezidor’s portfolio features seven Radisson Blu properties, with three in Helsinki and one each in Espoo, Oulu, Turku and Vaasa.

A Finnair spokesman says the tie-up gives the carrier additional support for its growth efforts across Europe.