Renaissance Hotels and Bandsintown created the “Play to Stay” contest, offering emerging artists a free stay at Renaissance properties in exchange for recording a video of a song or jam session on location. Welsh band Neck Deep won the contest after creating the video at the Renaissance Nashville Hotel that reached the most views (nearly 25,000) earning a US$10,000 Renaissance Hotels gift card.
In addition to the gift card, Neck Deep will receive coverage across Marriott International and Renaissance Hotels’ social and digital channels.
“We want to inspire the next generation of entrepreneurial business travelers who crave the unexpected and provide them with experiences worth sharing,” explains Dan Vinh, vice president of marketing at Renaissance Hotels. “Their experience at a Renaissance Hotel may give them a new perspective, help them do their jobs better or give them a fun story they can take home or to their next meeting.’