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News briefs: Brakebush, Potbelly, Tim Hortons, Crowd Cow

Brakebush expands NAE chicken product line

Brakebush announced it is adding two new items to its “no antibiotics ever” chicken portfolio: an NAE Panko Coated Portioned Tender and a Homestyle Pepper Boneless Wing. Both products are fully cooked and can be baked or fried. Brakebush said it has a significant portfolio of chicken fed an all vegetarian diet and raised with no antibiotics ever to help foodservice operators meet consumer demand, including fully cooked chicken products and ready-to-cook breast fillets, tenders and chunks.


Potbelly hires former Wendy’s executive as CEO

Sandwich chain Potbelly Corp. has appointed Robert Wright as president and chief executive officer, succeeding Alan Johnson. Wright most recently was executive vice president and chief operations officer of Wendy’s Co and has held various roles at other high-profile restaurant chains, including Charley’s Philly Steaks, Checker’s Drive-In Restaurants and Domino’s Pizza, Potbelly said in a news release.


Tim Hortons upgrades breakfast sandwiches

Canada’s Tim Hortons restaurant chain announced the launch of quality improvements in its breakfast sandwiches, including crispier smoked bacon and new buttered English muffins. The improvements are part of a strategy unveiled earlier this year to make its menu free from artificial colors and flavors, the company said in a press release.


Crowd Cow adds specialty and rare meats

Crowd Cow, a marketplace for meat from over 100 independent farms and ranches around the world, announced expanded product offerings that would normally be available only at high-end restaurants. The company said it is launching specialty and rare meats such as authentic Kobe beef, grass-fed bison and rare game meats, as well as seafood offerings. “Pre-Covid, Americans ordered specialty meats and seafood from restaurants. With that no longer an option, consumers are looking for DTC brands to deliver straight to their door and the suppliers that typically sell into restaurants are shifting their supply to us,” company founder and CEO Joe Heitzeberg said in a press release.

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