According to Allied Market Research, the medical spa segment is projected to grow by 12% annually and top US$27 billion by 2025. Hotel spas naturally are vying for a piece of the action in this broadly defined space. Typically that means partnering with medical specialists.
For the Bürgenstock Hotel & Alpine Spa at Lake Lucerne, Switzerland, medical wellness provided another revenue stream for the property, a complex of four hotels, two spas and 67 residences. The Waldhotel is a separate structure with its own spa and guestrooms; a team of physicians and other medical experts oversees medical checkups and services, weight management, detox, skin and healthy aging?treatments as well as rehab services.
Contributed by Megan Rowe
“While developing it, we sought to create as many relevant synergies as possible,” says Bruno Schopfer, managing director of the Bürgenstock Selection. Rehab patients at the Waldhotel have access to the resort’s 10 restaurants and leisure facilities. Day visitors and residential guests can book dermatology, dental, cardiology and other medical services at the Waldhotel. Guests at the three other hotels can schedule prevention programs. And the Waldhotel has meeting spaces for medical conferences and events.
Aman’s Amanpuri flagship in Phuket, Thailand, recently rolled out integrative medical services and intensive wellness immersions at a new holistic wellness center. The center will provide preventive medicine, aesthetic services and sports performance treatments by a team of physiotherapists, chiropractors, nutritionists, traditional Chinese medicine practitioners and Ayurvedic physicians.
A new spa at the Mandarin Oriental, London, partnered with Jacques Proust, a pioneer in cellular aging and preventive medicine, to develop treatments designed to manage stress, improve body shape and slow the effects of time.
In Miami Beach, Carillon Miami Wellness Resort recently brought a plastic surgeon on board to head up a new cosmetic plastic surgery division. He will expand spa services to include non-invasive injectable wrinkle treatments, cosmetic fillers, chemical peels, fat treatments and consultations for more invasive procedures.