MOROCCO Riu Hotels & Resorts will grow its Morocco portfolio with two hotels in the seaside town of Agadir and one hotel in the city of Marrakech.
Riu already operates two properties in Agadir and one in Marrakech, thus doubling its portfolio in both locales and in Morocco as a whole. Once the sixth property opens late next year, Riu will have 1,776 guestrooms in Morocco.
The first new addition will be Hotel Riu Grand Palace Tikida Golf, 55-key hotel that will be joining Riu’s portfolio on May 1. This will be the second hotel in Riu’s exclusive Riu Grand Palace brand, joining Riu Grand Palace Maspalomas Oasis in Gran Canaria, Spain.
Hotel Riu Tikida Garden will also be opening on May 1, following a comprehensive refurbishment carried out to adapt its facilities to the hotel chain’s quality standards. The hotel will have 255 guestrooms and will offer Riu’s all-inclusive service.
RIU’s third inauguration scheduled for Morocco will be Hotel Riu Palace Tikida Agadir in November 2011. This hotel, located on the oceanfront, will be the first hotel in the Riu Palace luxury brand in the Atlantic Coast resort region, where the company currently operates ClubHotel Riu Tikida Dunas and Hotel Riu Tikida Beach. The new Riu Palace will have 440 guestrooms and will feature Riu’s distinctive service and haute cuisine.
“Morocco is a fascinating country, thanks to its rich culture and exotic traditions, all of which, together with its landscape, beaches and cuisine, make Morocco a complete tourist destination that attracts thousands of tourists each year,” says Carmen Riu, CEO of Riu Hotels & Resorts. She also adds that the Tikida Group is “the ideal partner for growing in the country, since both companies share the same values: a strict commitment to quality, a dedication to service and excellent value for money.”