DoubleTree launches ‘Cookie Care,’ plans to sell dough online

In celebration of the more than 300 million signature chocolate chip cookies that have welcomed guests to its hotels, DoubleTree by Hilton is launching a global “Cookie Care” campaign and offering its cookie dough for sale online starting in late spring.

Throughout 2014, Cookie Care will offer DoubleTree cookies all over the world during high-profile events in cities ranging from Los Angeles to Chicago to London. Consumers will also have a chance to “pay it forward” via DoubleTree social media channels by answering the question, “Who else deserves some Cookie Care?” and using the hashtag #CookieCare.

The campaign also features a website with details about the Cookie Care tour as well as a Cookie Care sweepstakes giving consumers a chance to win prizes throughout the year.