Best Western Premier brand debuts in California

NAPA, CALIFORNIA Best Western International’s boutique-style Premier flag makes its debut in California with the rebranding of the 115-key Ivy Hotel Napa. It is the fourth Premier property in North America.

Owned and operated by Paradigm Hotels Group, the property recently underwent a multi-million dollar renovation, transforming the property into an opulent avant-garde boutique hotel.

Best Western Premier Ivy Hotel Napa features loft-style guestrooms and offers a fitness center, on-site dining, outdoor heated swimming pool and hot tub, 24-hour business center and complimentary continental breakfast. The hotel also includes 7,000 sq. ft. of ballroom space and six meeting facilities.

“We are very pleased to open the first California Best Western Premier in Napa,” says Mark Williams, vice president of North America development for Best Western. “The new hotel’s proximity to the famous wine region and many attractions makes it an ideal lodging choice.”