After a successful launch in 2012, HOTELS Magazine is bringing back its Social Hotel Awards, honoring excellence in social media marketing. To enter (It’s free!), click on this link and follow the prompts.
This year, we have streamlined the application process as well as changed the categories. We will recognize both brand- and property-level excellence in seven categories, including:
- Best Facebook Page
- Best Facebook Promotion
- Best Use of Twitter
- Best Use of Digital Video
- Best Reputation Management
- Best Integrated Digital Campaign
- Best Use of Visual/Photograpic Networks (Pinterest, Instagram, etc.)
Along with the editors at HOTELS, we have an esteemed panel of judges who will decide which entries make the grade and win SoHos.
Enter the contest in every category. I dare you!
What made this such a successful launch in 2012 was our ability to showcase the creativity and share best practices. So many of the winners were able to measure the success of their efforts — some with hard returns and dollars attached. Others watched their social influence increase dramatically.
However you want to measure it and no matter how much you think social media marketing matters, a couple things about hotel marketing are becoming increasingly clear every day — mobile and social matter more and more. Those who demonstrate creativity and can find the pulse of increasingly connected consumers have an edge.
Show us your edge. Enter the SoHos and show the hotel world.