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Ready, set, (grab and) go!

Ready, set, (grab and) go!

Our research and travels across the globe are continuing to show us the importance of the “grab-and-go” F&B offering inside hotels. With people always on the go and constantly glued to their mobile devices, having an option that is fast, affordable and delicious can help increase revenue in a non-traditional way.
 
A newly remodeled lobby 

 

A Marché in Germany
 
Both of the above provide a quick option, but one does a little better at making the option more enticing.
 
Here are a few things to consider when introducing a grab-and-go concept:
  • Lighting: The space still needs to provide an experience.
  • Freshness: Never underestimate the quality of your products and ingredients.
  • Food preparation: If possible, have something prepared on-site. Bread is a great example — it gives a sense of freshness and quality.
  • Merchandising: Take the time to display your products in a beautiful way. This is what will stop people on the go for a bite!
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