15 essential #hashtags for hotels

Hashtags are everywhere these days, and the hospitality industry is no exception. They’re valuable tools in a hotel’s content strategy, catalysts for increased visibility and useful for capitalizing on trends. But with so many to choose from, which ones should you use? While this is by no means a complete list, here are a few to get you hitting “shift 3.”

Themed hashtags 

1. #GreenMeetings

A resource for eco-conscious meeting planners

2. #Mombloggers

Family travel- and parenting-related conversations

3. #TravelTuesday

Open-ended and great for first-time hashtag users

4. #BeachFriday

It’s the weekend. Give the people what they want!

5. #FriFotos

A photo-based conversation with a different theme each week

Twitter chat hashtags

1. #TourismChat

Frequency: Thursdays @ 3 p.m. EST

Bi-monthly twitter chat focused on social media in the tourism industry

2. #LuxChat

Frequency: Variable

All things luxury in travel, fashion, food and wine and more

3. #TL_Chat

Frequency: Variable

Travel tips and discussion run by Travel + Leisure

4. #TTOT

Frequency: Tuesdays @ 4 p.m. EST

Short for “Travel talk on Twitter”

5. #TravelPics

Frequency: Mondays at 3 p.m. EST 

One of Twitter’s top photo-based travel chats

Brand-driven hashtags

1. #SPGLife

If it’s a Starwood property, this is the hashtag to use

2. #FSTaste

Get a taste of Four Seasons’ food and wine from around the world

3. #TravelBrilliantly

Follow along as Marriott explores innovative travel ideas

4. #ICConcierge

Curated travel tips from Intercontinental Hotels and Resorts

5. #DestinationMonday

How Mandarin Oriental showcases its far-flung hotels and resorts